Carrier, broker and insurtech websites
Insurance Website Design Services
Devoq Design builds insurance websites that move a visitor from comparing to quoting: product pages that explain cover in plain language, quote starts that do not scare people off, agent finders and claims entry points. Planned for search and speed, accessible to WCAG 2.2 AA, and ready for the privacy and payment rules in your markets.
Insurance website design that turns comparison shoppers into quotes
People arrive at an insurance website with a question and little patience: does this cover me, what will it cost, and can I trust these people. Your site has to answer all three before the next tab wins. We design product pages that explain cover without legal paragraphs, quote starters that ask the minimum before handing over to the full journey, agent and broker finders that work on a phone, and claims pages that tell a worried customer exactly what happens next. Every template is planned for search, speed, accessibility and consent, with rate claims and testimonials placed with your regulator in mind. For carriers, MGAs, brokers and insurtech startups, the outcome is a site that earns the quote.
Our Services
What a Devoq Design insurance website includes, for carriers, MGAs, broker networks and insurtech brands:
Product and Cover Pages
One page per product line, structured around what is covered, what is not and what it costs, with the schema search engines expect.
Quote Start and Lead Capture
Short, staged quote starters and callback forms designed to collect only what is needed before the rating engine takes over.
Agent and Broker Finders
Location and specialty search, agent profiles and booking links planned for multi-office networks and local search.
Claims and Policyholder Entry Points
Clear claims pages, document upload starts and portal sign-in paths that reduce calls and set expectations about what happens next.
Trust and Compliance Layout
Licensing, ratings, disclosures, cookie consent and privacy notices placed by design so every new page starts compliant.
Features/Why Choose Us
- Plain-language cover explanations
Product pages written and laid out so a non-specialist understands what is covered and excluded, tested with people who have never bought that cover.
- Consent and payments planned in
Cookie consent under GDPR and UK GDPR, premium payment pages planned for PCI DSS 4.0.1, and data minimization in every form from the first template.
- Accessible to WCAG 2.2 AA
Contrast, keyboard navigation, form labels and screen-reader structure checked on every template, which also covers the European Accessibility Act in the EU.
- AI assistants with limits
Where a carrier or broker wants a website assistant, it is designed to explain cover and start a quote only, with clear limits and a fast route to a licensed person.
Clear Cover Pages
Low-Friction Quote Starts
Agent Finder Search
Trust Signals Placed Right
Approach Section
Our Approach to Insurance Website Design
Discovery and Research
01
Interviews with marketing, distribution and claims leads, a review of your quote funnel data, competitor sites in your markets and the disclosure rules you follow.
Structure and Wireframes
02
Sitemap, product hierarchy and page wireframes focused on search intent and the path to a quote, reviewed with your marketing and compliance leads.
UI Design
03
A visual system that reads as established and approachable, with accessible color and type and templates for every page type you publish.
Usability Testing
04
Sessions with people who match your customer base, on their own devices, checking that they understand the cover and can start a quote without help.
Handoff and Optimization
05
Developer-ready files or a WordPress build, speed, schema and consent checks, then improvements driven by quote and search data after launch.
Why Devoq Design?
We make the collaboration of people and interface more intensive and exciting.
Insurance Sector Experience
Sites for carriers, MGAs, brokers and insurtech brands, each planned around how customers compare and choose cover.
Compliance Aware
Disclosures, licensing notices, consent and payment security planned into templates rather than fixed after a review.
Search-Led Structure
Product and location pages organized for the searches customers run, with schema and speed handled from the start.
Conversion Focused
Every template measured by one number: how many visitors start and complete a quote or request a callback.
Built to Integrate
Forms and quote starters wired for your rating engine, CRM and agency management system so leads land where staff work.
AI Speed, Senior Review
AI drafts page structures, copy and research summaries about 5x faster; senior designers decide every page that ships.
Discover Our Case Studies
Explore Compelling Case Studies: Real Solutions, Real Success Stories
Web Design
We crafted a sleek and intuitive website for Firewire, a digital marketing company specializing in SEO and Google Ads, to showcase their expertise and results. Our design highlights their data-driven approach to connecting businesses with their audience.
Increase Customer interaction
87
%
New Customer Acquisition
30
%
Marketing
SaaS Product Design
We created a clean and scalable SaaS experience for Buzops, helping businesses manage operations, automate workflows, and improve customer engagement through a unified platform.
Demo Request Increase
37
%
Platform Interaction Growth
68
%
Customer Acquisition Boost
25
%
SaaS
Web Design
We designed and developed a user-friendly website for Cadre Crew, a company that helps growing businesses scale operations with virtual assistant and project management services. Our goal was to create an intuitive and efficient experience for their users.
Increase Customer Value
25
%
Boost Traffic
20
%
Higher Conversion Rate
15
%
Professional Services
Web Design
We built a modern online platform for Wealth Bridge, a mortgage and loan comparison service. The goal was a credible, easy-to-use experience that makes complex loan information simple. With a focus on clarity, performance and smooth interaction, the site helps borrowers compare home-loan products and choose the right one with confidence.
Higher Lead Generation
50
%
Growth in Page Interaction
78
%
More Returning Visitors
40
%
Web Design
We created a compassionate and accessible digital experience for AngelCare, simplifying care discovery, improving NDIS understanding, and empowering users to access personalized support services with ease.
Care Program Adoption
22
%
Client Interaction Increase
48
%
Satisfaction Score
93
%
Frequently Asked Questions
What does insurance website design include?
Research with your marketing, distribution and claims teams, sitemap and product structure, wireframes, visual design, page templates, quote starters and lead forms, agent finders, accessibility and consent checks, search structure and developer handoff or a WordPress build.
Do you design for brokers and MGAs as well as carriers?
Yes. A broker or MGA site usually leads with specialty and service, while a carrier site leads with product lines and self-service. Insurtech startups need a site that explains a new model quickly. All get the same research and testing; the structure differs.
How do you handle privacy, consent and payment rules on the site?
Cookie consent and privacy notices follow GDPR and UK GDPR where you have European customers, premium payment pages are planned for PCI DSS 4.0.1, and Australian clients get templates aligned with APRA CPS 234 expectations. We provide the layout and evidence; your compliance team confirms the wording.
Can an AI assistant help visitors on our insurance website?
It can explain cover, answer common questions and start a quote or callback. With about two thirds of European insurers using generative AI (EIOPA, 2026), customers increasingly expect it, so we design it with explicit limits, no advice on suitability and an immediate route to a licensed person.
Can you redesign our existing insurance website?
Yes. We audit the current site for quote drop-off, search visibility, speed, accessibility and consent gaps, then redesign the templates and quote path that are measurably losing customers while preserving the URLs and rankings that already work.
How much does an insurance website cost?
It depends on the number of product lines, locations and agents, whether copy is included, and whether we hand off to your developer or build it. We quote a fixed price after a short discovery call.
Will the site rank for our products in our markets?
We build the structure that ranking depends on: one page per product and location, correct schema, fast load times and accessible markup. Rankings also depend on content and links over time, so we plan those with you rather than promising positions.
Contact Us
Need an insurance website that converts? Let’s talk
